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Mountaineer Nation Day

The following digital toolkit will provide information to WVU social media managers to help the University promote Mountaineer Nation Day on Oct. 21, 2017. 

What is it? 

Mountaineer Nation Day is a 24-hour period (Oct. 21, 2017) in which fans of West Virginia University celebrate their passion and pride. The University celebrates this day once each year, usually during a football Saturday. This year's date coincides with the WVU football team's game against Baylor. 

Why do we need your help?

We want Mountaineer Nation Day to be a University-wide effort to help boost our internal pride and passion. With your help, we feel we can accomplish this much better. 

How can you help?

Level 1: Schedule all of the posts below including the links, hashtags and graphics; engage

Level 2: Use the graphics and develop your own posts as you see fit; engage

Level 3: Share WVU’s posts about Mountaineer Nation Day

Priorities

  • Promote the Oct. 21 date and build excitement for it 
  • Register a record-number of watch parties
  • Share and post using #WVUMND
  • Promote pre-game prize patrol and state-specific t-shirts
  • Engage on the day of Mountaineer Nation Day

Schedule

Oct. 2 - Begin to promote on social media 

Oct. 3-13 - Focus on registering watch parties

Oct. 14-20 - Focus on pre-game prize patrol

Oct. 21 - Mountaineer Nation Day! 

Tips and tricks

  • If you are posting on Twitter and Instagram about Mountaineer Nation Day, please remember to use #WVUMND in every post. 
  • Please share posts from the University’s main accounts in reference to Mountaineer Nation Day. 

Posts

Twitter

Twitter

*use this graphic for all tweets


Mountaineer Nation Day is Oct. 21, so get your gear ready! http://mountaineernationday.wvu.edu. #WVUMND [GRAPHIC]

How much do you 💛💙 the Mountaineers? Show us on Oct. 21 for #WVUMND. http://mountaineernationday.wvu.edu [GRAPHIC]

What are you doing on Oct. 21? Register your #WVUMND watch party. http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

There’s still time to register your #WVUMND watch party. And you might even win a prize pack if you do. http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

We’re trying to register a record-number of #WVUMND watch parties this year. Add yours! http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

Have you heard of the #WVUMND Pre-Game Prize Patrol? It may be coming to your state soon! http://mountaineernationday.wvu.edu/pre-game-prize-patrol [GRAPHIC]

WVU is taking the #WVUMND Pre-Game Prize Patrol on the road. See where we’ll be! http://mountaineernationday.wvu.edu/pre-game-prize-patrol [GRAPHIC]

Are you ready for #WVUMND on Saturday? Check @WestVirginiaU for chances to win prizes all day. [GRAPHIC]

It’s #WVUMND! Let’s go Mountaineers! [GRAPHIC]


Facebook

Facebook

*use this graphic for all Facebook posts


Mountaineer Nation Day is Oct. 21. And we want you to show off your pride and passion for West Virginia University. http://mountaineernationday.wvu.edu [GRAPHIC]

Mountaineer Nation is unlike any other - so let’s make Oct. 21 just as special. Mountaineer Nation Day is coming! http://mountaineernationday.wvu.edu [GRAPHIC]

We’re trying to register a record-number of Mountaineer Nation Day watch parties, so add yours today. http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

It doesn’t matter if it’s a one-person watch party or a 100-person watch party - register your Mountaineer Nation Day watch party today. http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

If you register a Mountaineer Nation Day watch party, you are automatically entered to win a WVU prize pack. http://mountaineernationday.wvu.edu/register-watch-party [GRAPHIC]

Have you heard of the #WVUMND Pre-Game Prize Patrol? It may be coming to your state soon! http://mountaineernationday.wvu.edu/pre-game-prize-patrol [GRAPHIC]

We’ll be heading to four states as part of the Mountaineer Nation Day Pre-Game Prize Patrol. Learn more … and, who knows, you may just win prizes! http://mountaineernationday.wvu.edu/pre-game-prize-patrol [GRAPHIC]

Are you ready for Mountaineer Nation Day? Check @wvumountaineers Saturday for ways to win prizes. [GRAPHIC]

It’s Mountaineer Nation Day! Check @wvumountaineers Saturday for ways to win prizes. [GRAPHIC]


Instagram

Instagram

*use this graphic for all Instagram posts


[GRAPHIC]

Mountaineer Nation Day is Oct. 21. Show us just how much you 💛💙 the Mountaineers. 

[GRAPHIC]

Register your #WVUMND watch party today. It doesn’t matter if it’s just 1️⃣ of you or if it’s 💯! http://mountaineernationday.wvu.edu/register-watch-party