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The Snapchat Copycat: Instagram Stories

Hi there! My name’s Morgan. I’m a social media intern at West Virginia University and a current senior marketing student here. And I also run WVU’s Instagram (with some guidance and help from Tony and Candace, of course).

Instagram Stories – the Snapchat copycat. I initially disregarded Instagram Stories, released in August 2016, and was annoyed that it was the platform’s attempt at catching up with Snapchat (and I’m still kind of annoyed, but it’s fine). Short clips of photos and videos that disappear after 24 hours? Seems familiar.

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